Case Study: R3 Design

Great leadership is the root cause of every success.

Snapshot of R3 Design.

  • Organization: R3 Design.

  • Industry: Leadership training & facilitation

  • Website

  • Social channels:

  • SBC launch date: September 2022

Who We Worked With

Meet Phil – the mastermind behind R3 Design who isn't here for mediocre leadership (been there, done that, got the t-shirt). Why R3? Because Phil's obsessed with one thing: Results, Results, and more Results. Leadership isn't just a buzzword – it's juggling chaos, inspiration, and a little office drama all before your morning coffee kicks in. That's where R3 Design steps in, transforming overwhelmed leaders into powerhouses who actually get things done.

Let's get real – great leaders aren't just nice to have, they're the backbone of your entire operation. Want to keep your top talent, build resilience, and crush those organizational goals? It all starts with leadership that actually works. Because here's the truth: when your leaders thrive, your whole team soars. It’s not fancy talk – it's the difference between a team that's just showing up and one that's showing off their results.

How SBC Helped Launch R3 Design

Phil had the corporate leadership game down pat – we're talking serious credentials and years in the trenches. But turning that expertise into a thriving business? That's where things got interesting, and where Small Business Cultivator (SBC) stepped in to work some magic!

We helped Phil cut through the noise and zero in on what really mattered. Instead of trying to be everything all at once, we honed in on his sweet spot. Together, we dug deep into the R3 Design brand, crystallizing that results-focused mission into something that would make clients sit up and take notice. The result? A website that doesn't just list services – it tells Phil's story and shows clients exactly how he'll transform their leadership game.

Thanks to this partnership, R3 Design has evolved from a great idea into a lean, mean, leadership-development machine. No more business blindspots, just pure, focused expertise delivering those three Rs: Results, Results, and (you guessed it) more Results.

Look at these adorable, hand-drawn illustrations Gillian came up with to help set her brand apart!

Which Part of the Program was Most Successful?

Having one point of contact! The team I worked with performed like sub contractors under a main contractor. I could communicate to one member of the team, and my ideas, preferences, challenges, and needs were shared automatically with the rest of the team. They were all on the same page. With one call, I could draw on 7 experts who all knew every facet of my business and were working together to bring it to life.

Like other SBC clients, we included all seven aspects of the program to get R3 Design up and running:

  • Brand Core

  • Brand design

  • Systems and automations

  • Website design

  • Marketing and social media

  • Finances and bookkeeping

What Life Looks Like After the Launch

Since joining SBC in April 2022, I gained three crucial advantages:

  1. Access to professional expertise for web and design work

  2. Enhanced confidence through team support and articulating my business

  3. Supportive friendships that eased the solo entrepreneur journey

My reach has expanded coast-to-coast across the US—from Texas's southern tip to San Francisco, Baltimore, and into Canadian cities like Victoria and Toronto. I've served diverse sectors including government (federal to local), churches, non-profits, and industries spanning finance, tech, healthcare, pharma, education, engineering, infrastructure, marketing, and small business.

The 120 day program gave me confidence that I could quickly get my business up and running.
— Phil

Shameless Self Promotion

We love working with people who have a strong vision, heart and passion for what they’re doing, and are ready to invest in bringing their idea to fruition.

We know you’re not just starting a business, you’re investing in your career. If you feel ready to bet on yourself, then we are too! Start by sharing your idea with us and apply to be a part of the Small Business Cultivator.

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